DECEMBER 2025 β€’ INVESTOR PITCH DECK

Vision Labs

Transforming Computer Vision & Generative AI into Apps
Loved by Millions

01
THE OPPORTUNITY

We are in the era of rise of hypercasual ai utility apps

92B

Mobile Game Revenue 2024

$1.4B

AI Apps Revenue 2024

37x

AI App Revenue Growth last two years

$35B

AI Apps Revenue 2032

πŸ“ˆ

AI Tools Explosion

Generative AI apps grew 17x in downloads last year

πŸ’°

Consumer Spending

$171B spent on mobile apps in 2024 globally

🎯

Subscription Economy

70% of top-grossing apps use subscription model

πŸ’‘
Market Timing: AI-powered utility apps that solve specific user pain points are capturing massive market share. The Photo & Video category remains the #1 most downloaded category with the highest willingness to pay.
02
THE PROBLEM

Breaking Through in a
Crowded Market

01

App Stores Full of Similar Apps

Millions of apps competing for attention, making it extremely difficult to stand out and acquire users organically

  • Over 2M apps in iOS App Store
  • 3M+ apps in Google Play Store
  • Average app loses 77% users in 3 days
02

Generative AI is Expensive

Cloud-based AI solutions have high operational costs that make profitable unit economics nearly impossible

  • $0.002-0.02 per API call adds up fast
  • 80% margin erosion at scale
  • Dependency on third-party providers
03

Attention Span is Limited

Users demand instant gratification and seamless experiences - any friction leads to immediate abandonment

  • 8-second average attention span
  • 53% abandon apps that load slowly
  • Need viral hooks within seconds
03
OUR APPROACH

The Growth Engine

🎯

Acquire

The Hypercasual Playbook

Data-driven creative testing with 100s of ad variations. Viral-first content strategy optimized for maximum reach at minimal cost.

Ad Creatives Viral Loops CPM Focus
β€Ί
⚑

Differentiate & Monetize

Serverless GPUs + Edge AI Models

Cost-effective serverless infrastructure with optimized edge AI models. Fast processing creates magical UX that converts free users to subscribers.

Cost Efficient Fast Results High Conversion
β€Ί
πŸ”„

Retain

Data-Driven Engagement

Deep analytics infrastructure tracks user behavior. Continuous feature optimization keeps subscribers engaged long-term.

User Analytics A/B Testing Retention
Our Edge: Combining hypercasual acquisition tactics with AI-powered differentiation creates sustainable unit economics that scale.
04
COMPETITIVE ANALYSIS

Photo & Face Editor Category

Feature Focus
Legacy Dominants
FaceApp Inc. FaceApp
Lightricks FaceTune
Pain Point Solvers
Codeway Retake
Vision Labs Visio
Old Schools
Adobe Photoshop Express
Trend Creators
HubX PhotoApp
Bending Spoons Remini
Tech/Feature Adoption
05
CUSTOMER VALUE PIPELINE

Our Data-Driven Process

🎯

Understand The Painpoint

(Acquire)

100s ad creatives
Custom product pages
Personalized onboarding
CAC
Customer Acquisition Cost
CPM
Cost per Mille Impression
CTR
Click Through Rate
CR
Conversion Rate
πŸ’°

Understand The Value

(Monetize)

Onboarding tests
Pricing tests
Paywall tests
RPI
Revenue per Install
FT Start
Free Trial Start Rate
FT Conv.
Free Trial Conversion Rate
Direct Sub
Direct Subscription Rate
πŸ”„

Understand The Long Term Value

(Retain)

Feature usage tests
User journey tests
Customer satisfaction tests
LTV
Lifetime Value
Retention
Subscription Retention Rate
06
TRACTION

Our Live Products

Visio

Visio

AI Photo & Face Editor
β˜…β˜…β˜…β˜…β˜… 4.6
FaceCast

FaceCast

AI Baby Generator
β˜…β˜…β˜…β˜…β˜… 4.6
Total Apps 4 Live
Languages 40+
Average Rating 4.4+
πŸ“₯ ↑ Growing
690K
Total Downloads
πŸ’° ↑ +18%
$21K
Last 30 Days Revenue
🌍
90+
Countries
πŸ’΅
$230K
Total Revenue
πŸ“ˆ
4+
Age Rating
Revenue Growth Trend Last 6 Months
$14K
$17K
$21K
Jul Aug Sep Oct Nov Dec
07
THE TEAM

Experienced Founders

Oğuzhan Mailmail
OM

Oğuzhan Mailmail

CEO - Product & Growth
πŸ’Ό Experience

Ex Financial AI Analytics founder

Managed $550M in transaction volume

πŸŽ“ Education
Boğaziçi Stockholm Koç

Economics & Management

🌍 International
πŸ‡ΉπŸ‡· πŸ‡ͺπŸ‡Έ πŸ‡¬πŸ‡§ πŸ‡ΈπŸ‡ͺ πŸ‡§πŸ‡ͺ
Baran Barış Kıvılcım
BK

Baran Barış Kıvılcım

CTO - AI Architect & Full-Stack
πŸ’Ό Experience

Ex Vision Hardware founder

Ex Huawei AI Research Engineer

ML & CV Researcher (METU)

πŸŽ“ Education
ODTÜ / METU

Computer Engineering

🌍 Location
πŸ‡ΉπŸ‡·
⚑ Complementary Skills: Product-market fit + AI Engineering
πŸš€ Track Record: Multiple successful ventures
08
TIMELINE

Our Growth Journey

2023

FaceCast

Launched in 2023 with 65K downloads and $6K revenue.

2024

Baby Generator Pivot

The 2024 pivot to baby generator niche led revenue growth to $80K.

2025

Visio Launch

New launch in September 2025 achieved an additional 40K monthly downloads and $15K MRR. $150K total sales

2026

2 Lifestyle Apps

Visio to reach 10M downloads & $5M revenue. 2 new lifestyle apps to bring total of 10M additional downloads

2027

Dominate Photo & Video

Dominating the Photo & Video Category with 50M total downloads and $50M total revenue

09
INVESTMENT OPPORTUNITY

Join Our Journey

We Are Raising
$500K

Use of Funds

πŸš€ Fueling Growth 60% β€’ $300K
⭐ Creating Excellence in App Production 40% β€’ $200K
10
ACCESS TO OUR DATAROOM

Let's Build Together

πŸ†

Strong Founding Team

Ex-founders with $550M+ transaction volume experience

πŸ€–

Deep AI Competency

Ex-Huawei AI Engineer + METU CV Research background

πŸš€

Proven Viral Performance

610K downloads, $150K+ revenue, Top 10 in 5 countries

πŸ“§

Email Us

oguzhan@visionlabs.com.tr

Request access to our dataroom

πŸ“‹

Scan QR

QR Code

Access investor dataroom

Thank you for your interest in Vision Labs

Transforming Computer Vision into Viral Apps

11
LIVE DEMONSTRATION

Product in Action

Connecting to iPhone...

Live from iPhone

Watch our product in real-time as we interact with it. Every tap, swipe, and transition happens live.

Real-time streaming
Live interaction
Full screen capture

To start broadcasting:

  1. Open screen-share app on iPhone
  2. Tap "Connect to Server"
  3. Then tap "Start Broadcasting"
12